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100%. That's the expected revenue growth rate for online game revenues
through 2011 across all genres, from the fantasy worlds of MMOG to the 100
million players of casual games. With revenue models expanding nearly as
quickly as the game playing population, publishers require a flexible online billing and fraud management
solution that can adapt to their business.
Publishers seek additional revenue generating capabilities to add to the
traditional subscription or ad-supported models. These might include support
for one-time transactions through the purchase of in-game currency to the
implementation of regional billing plans based on unique local needs.
Furthermore, with fraud losses for online merchants in the low billions of
dollars, publishers have ample incentive to minimize revenue losses through fraud screening and
chargeback fighting.
Vindicia provides a compelling solution for game publishers that covers the
critical areas of building a sustainable commerce model: billing, fraud
screening, and chargeback management. With a hosted model and the highest
levels of PCI and other regulatory compliance, Vindicia enables you to maximize
your worldwide revenue potential across a broad range of online games.
| Key Publisher Requirements |
Vindicia Solution |
Game Publisher Benefits |
| Multiple billing options encompassing subscription, per-transaction, and
"free-to-play but pay-to-expand" models |
Defines unlimited billing plans by time, usage or entitlement |
Test and implement different pricing plans for different markets |
| Fraud management, both pre- and post-transaction authorization |
Includes fraud screening, activity tracking, and automated chargeback
management services to create reliable transaction profiles |
Minimize the "false positive issue", win between 65-80% of your
chargebacks and keep fraudsters from ruining the gaming experience |
| Subscription renewal notification at appropriate times |
Enables auto-renew in conjunction with publisher-defined email templates |
Optimize for average customer lifetime value |
| Micropayment-based transactions |
Supports token-based billing that can be implemented based on either time
or amount |
Enable diverse payment options |
| International payment support |
Offers multi-currency, multiple payment method, multi-tax regime,
multi-language and multi-processor support |
Expand into global markets without adding new infrastructure |
| Unified customer game play experience |
White-label solution with pre-packaged interfaces for rapid deployment |
Publisher controls customer experience and leaves payment mechanics to
Vindicia |
- Read more about our products for game publishers
- Contact us to
find out how Vindicia can help you increase your gaming revenues
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