Resource Center / eBooks
How subscription bundling can increase user engagement and loyalty
A recipe for next-gen subscription success
As the subscription business model booms, fierce competition makes it harder for businesses to stand out. And customer acquisition and retention costs keep climbing. How can you sustain growth?
Subscription bundling is emerging as a way to attract, engage and retain users. Bundling can help reach new customers and audiences. It entices existing customers to stay by making subscription products and services more valuable and convenient.
This actionable eBook presents a recipe for next-generation subscription success. Topics include:
- The three types of subscription bundles
- Unlocking the benefits of subscription bundling
- Strategic considerations to make before bundling
- Subscription technology to grow bundles and improve the user journey
Download this eBook today. You’ll learn how bundling – combined with better user journeys – can deliver the key ingredients that consumers want today: convenience, value, personalization, and ease of use.