Consumers today prefer subscriptions. Whether it’s software or content, cosmetics or cars, consumers prefer to experience a product or service for a low monthly fee, rather than own it for a higher price. As a result, more and more businesses are looking to better understand the subscription business lifecycle – and how they can ride the recurring revenue stream and minimize subscriber churn.
Watch Ride the Subscription Lifecycle to Success on-demand webinar and explore the five phases of the subscription lifecycle:
• Acquire: Cost-effectively attract and convert new subscribers
• Bill: Deliver the pricing options and frictionless subscription billing that today’s customers expect
• Retain: Minimize both active and passive churn
• Expand: Grow your business by upselling, cross-selling, and rapidly expanding into new markets
• Succeed: Learn about industry benchmarking data, best practices, and revenue-enhancing ideas
At Vindicia, we help subscription-based businesses attract and retain more subscribers and boost ongoing revenue streams. That’s why they call us the Subscription People.
Speaker: Michael Isaacs, Director of Product Marketing, Vindicia