Retention is the key growth enabler
Focusing efforts on the acquisition can only get a business so far. Retaining new and existing subscribers is key for sustainable growth. In this video, find out the high costs of not doubling down on retention and find out how much impact effective retention can drive.
You launched your subscription business and you want to scale it globally so, what's stopping you, its a churn. You can't make up lost subscribers with new customers. It's expensive, impractical, and unsustainable. So, what is your growth strategy? Retention? By increasing retention rates just by 5%, you can expand your customer base by 40% within 24 months. Retention is the new growth.
